Over the past few months we have been working with a team of brand consultants, a Bristol based company called Common to help us identify and confirm our mission, vision and values that will take us into the next 10 years and beyond.
This significant piece of work will enable us to connect better and make stronger connections with more communities within our City and across the world.
Within the forthcoming months, the visual appearance of our communications will evolve to reflect this new identity and we hope to adopt a more consistent tone of voice across our communications.
Over time we will introduce elements of the new brand to you, so that you can come with us on this exciting new journey.
This is a very exciting time – watch this space!